Featured Project · Financial Services

RW Baird

Who
Milwaukee, Wisconsin-based RW Baird & Co. is a 100+ year old financial services firm serving clients across the globe.
Goal
Create and regularly update compelling group portraits, executive portraits and corporate branding images of various independent advisory groups in the Chicago area offices to be used on their website, social media and internal systems.
Outcome
A relationship in its second decade where Matt returns once or twice to the office to update and photograph new partners across several groups.

Since 2013 | Financial Services | Corporate Branding, Executive Portraits, Group Portraits

A tennis partner of Matt’s asked if he’d be interested in photographing the members of his private wealth advisory team. They liked the photos so much they referred him to another group within the firm a few weeks later.

From those humble beginnings where the images were put up on the web for proofing and selecting, the relationship has grown into one where Matt returns once or twice a year and has photographed more than half a dozen groups.

He’s created a library of dynamic images that portray a deep professionalism, soft authority and approachability – perfect for these stewards of people’s financial futures.

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